If you have a product or brand you would like to discuss, please start here

What is your company or organisation name?
What is your company or organisation status?
Please describe your product, brand or service
This might be the consumer of course
The main place that it is bought?
Ideally use one word, but certainly one thought or phrase
Please expand on that to explain it a little
What does the consumer use for this at the moment?
What clearly differentiates you versus the competitive set?
What is the evidence for this difference?
Why is this unique selling point relevant? (Maybe it’s obvious!_
per pack or service, or as a premium or discount to a named competitor or alternative
Is there any protection for the idea or product? This might be patents, trademarks, design rights or knowhow
Selected Value: 0
In £,000 or equivalent. Leave blank if your turnover is either nil or more than £1m per month
What constitutes success? By when?
What are you looking for from Chartered Brands?